This is an interesting video from Seth Godin. He takes a while to get started and I think his balloon metaphors are pretty weak, but he makes good points nevertheless.
His main point is:
“What you do for a living is not be creative. Everyone is creative. What you do for a living is SHIP.”
He then explains how your “lizard brain” will sabotage you right before the finish line, because it is scared of criticism and being judged. You need to quiet that part of your brain and SHIP it anyway.
I like that Godin has the honesty to say most of what he tried to do in his own life (from writing books to starting companies) has failed – but he is still successful because he kept shipping.
Of course, this isn’t new to Developage’s readers – it goes right along Tom Selleck explaining that you can’t be successful without failing a lot, or Bloomberg saying:
“You can’t have the good stuff unless you’re willing to try the big things, and if you try, sometimes you’re going to lose. What do you do? Keep doing them.”
Godin also mentions the concept of Resistance, which comes from Steven Pressfield, whose book The War of Art was already on my radar. I’ll definitely get on that one soon. I’ve just ordered the audiobook.
